Honda knows that no matter how incredible a vehicle looks or what it comes equipped with that for most drivers, the feeling they get behind the wheel is generally the deciding factor. Knowing this, the brand has worked to design and build vehicles that offer a feeling that stays with them and makes a real impression. This has been cleverly reflected by the brand in a newly released advertisement for the Honda Civic.
In the advertisement above we see the all-new Civic traveling along three different roads but the images have been slowed down. While in slow-motion, Honda engineers are seen working to make the moment perfect by including road splatter, butterflies, birds and more in order to provide the driver with one instant of perfection. The spot ends with the voiceover saying “Some say the most powerful thing you can build is a feeling”.
Check out the video above to see this beautifully executed advertisement and to get an up close look at the new Civic.
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