#OpenTheCheer With Honda

The Happy Honda Days campaign began running during last month and will be continuing on through the end of the holidays. As part of this campaign, the brand has been running a series of advertisements that invite customers to head over to their local Honda dealership and take advantage of the special savings offers. At the beginning of this week, the brand announced that they will be running a new Twitter campaign called #OpenTheCheer until December 29, 2015.

Through this campaign, customers who participate will be entered for a chance to win daily instant prizes that include digital smart watches and gift cards and a grand prize of a 2016 Honda Accord Touring. They will also be helping honda to contribute to a good during this holiday season.

“Our goal for this campaign is to tap into the anticipation of giving and opening gifts during the holidays and Twitter’s Instant Win feature allows us to surprise our fans while helping to find a cure for children’s brain tumors,” said Susie Rossick, Assistant Vice President at American Honda Motor Co., Inc. “For Happy Honda Days this year we also want consumers to feel the joy and wonder that’s especially unique to Honda.”

In order to enter to win customers must retweet the daily #OpenTheCheer post that the brand will release on their official Twitter page each day. By retweeting you will have a chance to win one of the instant prizes and be entered into the drawing for the Accord which will take place once the sweepstakes ends. Additionally, Honda will be donating $1 up to $100,000 to the Pediatric Brain Tumor Foundation for every retweet throughout the sweepstakes.

Be sure to visit the official Honda Twitter page in order to enter for your chance to win!

“Honda Is First Brand to Utilize Twitters Instant Win Feature to Give Away Car.” Honda Media Newsroom. N.p., 30 Nov. 2015. Web. <http%3A%2F%2Fwww.hondanews.com%2Freleases%2Fhonda-is-first-brand-to-utilize-twitters-instant-win-feature-to-give-away-car>.

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