A 2015 Honda Fit Competition on Tumblr

Honda recently launched a new interactive Tumblr experience showcasing the 2015 Honda Fit.  The campaign began on August 21 and will run up until the 2014 SEMA Show in Las Vegas, ending on October 22.  As part of the campaign, six teams chosen by Honda will create a customized version of the 2015 Fit that will be presented at SEMA.

The six teams chosen are MAD Industries, Bisimoto Engineering, Kontrabrands, Kenny Vinces, Spoon Sports USA and Tjin Edition.  As the teams create their unique models, photos of the progress will be posted on hondaloves.tumblr.com.

Additionally, Honda will also be launching #ProjectFit in order to keep track of the progress and allow users to vote on their favorite model.  At the end of the campaign, the team with the most votes will receive an award from Honda.

“Personalized Honda subcompacts were the foundation of the original import tuner revolution, and the all-new Fit upholds that legacy with a great powertrain, an engaging chassis and renowned Honda quality, all at an affordable price,” said Jeff Conrad, senior vice president and general manager of the Honda Division. “Our Fit project vehicle program and our Tumblr initiative, #ProjectFit, together offer a unique, fun way to demonstrate the personalization potential of this great new car.”

The new 2015 Honda Fit is available at our dealership that serves customers from Queensbury, Glens Falls, Clifton Park and Saratoga, NY.

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Tags: Fit Clifton Park NY, Fit Glens Falls NY, Fit Queensbury NY, Fit Saratoga NY
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