Honda Division Sets Second Consecutive Monthly Sales Record In 2016

Last month was a record-setting February for the Honda Division. With a total of 106,212 units sold, not only was this a 14.9 percent increase over last February, but it makes this their best February ever. This now makes this the second month in 2016 that the Honda Division has set a new monthly sales record.

The Civic was the best-seller for the month ending at 27,707 units which is a 31.7 percent increase from last year and a new February record for the model. The CR-V also set a February record with 25,250 units sold, up 13.2 percent from February 2015. The two other best sellers for the month were the Accord up 18.3 percent with 25,785 units, and the Odyssey up 11.4 percent with 8,994 units.

“Led by the all-new Civic, Honda cars are defying industry trends, even as our light truck models are red hot this winter,” said Jeff Conrad, senior vice president and general manager of the Honda Division. “With more versions of the Civic yet to go on sale and an all-new Ridgeline on the way, Honda is primed for an incredibly strong start to the year.”

“American Honda Sets New February Record; New Civic and Honda Division Lead with Second Consecutive Monthly Records.” Honda Newsroom. N.p., 1 Mar. 2016. Web. 03 Mar. 2016. <http://www.hondanews.com/releases/american-honda-sets-new-february-record-new-civic-and-honda-division-lead-with-second-consecutive-monthly-records>.

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