View the Honda Battle of the Bands for an Epic Performance

The Happy Honda Days campaign began running during last month and will be continuing on through the end of the holidays. As part of this campaign, the brand has been running a series of advertisements that invite customers to head over to their local Honda dealership and take advantage of the special savings offers. At the beginning of this week, the brand announced that they will be running a new Twitter campaign called #OpenTheCheer until December 29, 2015. Through this campaign, customers who participate will be entered for a chance to win daily instant prizes that include digital smart watches and gift cards and a grand prize of a 2016 Honda Accord Touring. They will also be helping honda to contribute to a good during this holiday season. "Our goal for this campaign is to tap into the anticipation of giving and opening gifts during the holidays and Twitter's Instant Win feature allows us to surprise our fans while helping to find a cure for children's brain tumors," said Susie Rossick, Assistant Vice President at American Honda Motor Co., Inc. "For Happy Honda Days this year we also want consumers to feel the joy and wonder that's especially unique to Honda." In order to enter to win customers must retweet the daily #OpenTheCheer post that the brand will release on their official Twitter page each day. By retweeting you will have a chance to win one of the instant prizes and be entered into the drawing for the Accord which will take place once the sweepstakes ends. Additionally, Honda will be donating $1 up to $100,000 to the Pediatric Brain Tumor Foundation for every retweet throughout the sweepstakes. Be sure to visit the official Honda Twitter page in order to enter for your chance to win! "Honda Is First Brand to Utilize Twitters Instant Win Feature to Give Away Car." Honda Media Newsroom. N.p., 30 Nov. 2015. Web. <http%3A%2F%2Fwww.hondanews.com%2Freleases%2Fhonda-is-first-brand-to-utilize-twitters-instant-win-feature-to-give-away-car>.

Back in 1991, Honda opened the Eagle Rock School as part of the brand’s dedication to promoting corporate social responsibility. This unique school is a year-round, residential, full-scholarship high school that is located on a 640-acre campus on a mountainside in Estes Park, Colorado. This school and Professional Development Center was originally built in order to offer students an alternative to traditional classroom teaching in order to help them succeed academically. The school helps to educate the students while the Professional Development Center works with teachers and administrators from all over the U.S. to help them develop a unique and engaging experiences for their own school programs. "Through the strength of our on-campus community, we're able to connect with each of our students in unique and meaningful ways —  and help students re-engage in their own education," said Jeff Liddle, head of school, Eagle Rock School & Professional Development Center. "Our sole purpose for existing — re-engaging youth in their own education — drives us toward a new vision for schooling where all students are productively engaged in their own education while simultaneously making a positive difference in the world." Recently, Honda released a new video series that highlights the efforts of this program. We have both videos available for you below. Engaging Youth On Campus: Making High School Impactful:

When entering adulthood, many teens lack the skills that make them financially literate. The American Honda Finance Corporation is making the push to change that by sponsoring the Junior Achievement USA® (JA) Personal Finance Program. This program looks to develop financially literate skills in around half a million teens over the course of the next four years. JA Personal Finance is focused on helping high school students improve their understanding of financial concepts like investing, budgeting, and saving, as well as properly using credit. Funding will go towards incorporating both digital technologies as well as in-class learning with JA volunteers, to create an experience that will help teens learn in an enjoyable way. Owning a vehicle involves many financial responsibilities and the campaign looks to ensure that teens fully understand these responsibilities. A variety of topics such as paying for insurance, options for financing, and routine maintenance, will all be covered to help teens make better decisions when it comes to future financing opportunities. "We support Junior Achievement USA because their core values align very well with our own core values as a corporation—to enrich the social, economic and educational well-being of communities and society," said David W. Paul, senior vice president, AHFC. "Buying a car is one of the first major financial decisions most of us make. It is important that we educate the next generation to ensure that they are ready for the responsibilities of financing a car as well as establishing a firm financial foundation to help them succeed in life."