Its that time of year again when football fans everywhere begin making plans and placing bets on the outcome of the biggest sporting event of the year. While for many, the Super Bowl may be all about the outcome of the game, it is also synonymous for having some of the most memorable commercials. This year, one of those advertisers will be Honda with their spot “A New Truck to Love” featuring the 2017 Honda Ridgeline pickup.
This 60-second spot will air during the third quarter of the game and features the 2017 Ridgeline along with a flock of sheep singing Queen’s “Somebody to Love”. The incorporation of the song is used to demonstrate the first factory truck-bed audio system that is an available feature in the 2017 Ridgeline. This feature allows owners to play music outside of their truck rather than just inside the cabin.
“Great Super Bowl spots are entertaining for the fans while communicating an essential value of the product, and we believe our Honda Ridgeline commercial accomplishes both objectives in dramatic fashion,” said Jeff Conrad, senior vice president and general manager of the Honda Automobile Division. “With so many truck buyers passionate about football, the big game is the perfect setting to introduce the all-new Ridgeline, and the distinctive features that make it the ultimate tailgating vehicle.”
Tune into the Big Game on Sunday to see this new spot air live or check it out now in the video below!
“Innovative 2017 Honda Ridgeline Pickup Leads the Flock in New Super Bowl Commercial.” Honda Newsroom. N.p., 1 Feb. 2016. Web. 04 Feb. 2016. <http://www.hondanews.com/releases/innovative-2017-honda-ridgeline-pickup-leads-the-flock-in-new-super-bowl-commercial>.
![[Facebook]](https://www.dellahonda.com/blogs/566/wp-content/plugins/bookmarkify/facebook.png)
![[LinkedIn]](https://www.dellahonda.com/blogs/566/wp-content/plugins/bookmarkify/linkedin.png)
![[Twitter]](https://www.dellahonda.com/blogs/566/wp-content/plugins/bookmarkify/twitter.png)
![[Yahoo!]](https://www.dellahonda.com/blogs/566/wp-content/plugins/bookmarkify/yahoo.png)
![[Email]](https://www.dellahonda.com/blogs/566/wp-content/plugins/bookmarkify/email.png)
Connect with us
Recent Blog Entries
- Drive Away In A 2018 Honda Accord With Special Year End Pricing From D’ELLA Honda of Glens Falls
- Drive A 2018 Honda Civic From D’ELLA Honda of Glens Falls For Safety And Fun!
- 2018 Honda HR-V Delivers Style And Versatility at D’ELLA Honda Glens Falls In Queensbury
- 2018 Honda CR-V Sets A New Pace
- 2018 Honda Ridgeline: The Modern Smart Truck